209 – LinkedIn: Getting What You Want From LinkedIn

LinkedIn is the most powerful search tool on the planet for recruiters and HR folks. Any job seeker wishing to find a contact at a company, or wishing to expand their brand, must be on LinkedIn. This critical marketing and branding channel will afford a job seeker a platform to present their key skills, achievements, comments from those recommending them, and showcase their market value to potential employers. Best-selling author Fred Coon, CEO of Stewart, Cooper & Coon, interview’s executive recruiter Andrew Ko, about how recruiters use LinkedIn and why each job seeker should have a branded and professionally written LinkedIn profile. There are real nuggets of information and great tips on how to get the most from
LinkedIn in this conversation.